CREATIVE
producer
I’m Nik, a creative leader with 15 years in marketing, turning ideas into 150M+ views projects. From leading teams to launching my own content studio, I’ve driven engagement and crafted stories that resonate.
Now in NYC with an O-1 talent visa, I’m eager to collaborate with creators and brands.
Got a story to tell? I’d love to help!
audience insights
BRAND STRATEGY
CONTENT FORMATS
n.pruzhinin@gmail.com
Latest Project
Personal vertical short video project in which I was making an abstract face sketch every day for 365 days straight.
Instagram, TikTok, YouTube Shorts.
365 faces, 365 videos, 2M+ views.
Feb, 2024 – Feb, 2025.
SelectED Works
Brand platform, communication strategy, content supervision for New York-based acting school, working with Stanislavsky acting method (adults, kids, professional actors).
New-York, 2025.
YouTube, Instagram, TikTok content formats and scripts for popular Russian artist and influencer Denis Kukoyaka (16M+ subscribers overall).
Moscow/New York, 2021–2025.
Personal class on SkillShare educational platform for content creators: audience research, content strategy, creative formats, podcasts.
New York, 2024.
Own podcast on YouTube: conversations with celebrities, artists, creatives, filmmakers about their field and what to do to make it better. 15 episodes, 500K+ views and streams.
Idea, scripts, host.
Moscow, 2019-2021.
Own original project on YouTube: series of interviews with professionals from various fields. Stupid questions, smart and interesting answers. 120+ episodes, 1,1M+ subscribers, 150M+views, podcast version, book version.
Idea, scripts, directing.
Moscow, 2018-2021.
Jägermeister Russia lifestyle and music YouTube platform reboot: manifesto, podcast formats.
Communication idea, scripts, directing.
Moscow, 2021.
Special project for Apple Music Russia – local popular artists share their special occasion playlists: party, travel, morning routine etc.
Idea, scripts, casting, directing.
Moscow, 2019.
Original special project with Russian celebrities and Yandex.Maps (Google biggest local rival). Celebrities hometowns tours with panoramic 3D maps tools. 12 episodes, 2M+ views.
Idea, scripts, directing.
Moscow, 2019–2020.
Dating tips and tricks videos for teens from popular Russian YouTubers: how to look, how to speak, how to smell (or not).
Idea development, scripts.
Moscow, 2016.
TV commercials for the big opening of the Moscow Museum of Modern Art GARAGE. Real welder, painter and electrician from the construction site became main heroes of the commercial as contemporary artists and creators of the new museum space.
Idea development, scripts.
Moscow, 2015.
Rimmel London communication platform for Russia and TV commercials.
Communication strategy, casting, scripts.
Moscow, 2017.
Local part of Camel brand 100 years worldwide celebration. Online interactive museum website with a brand evolution timeline and old campaigns throwbacks.
Idea development, UX, copy.
Moscow, 2013.
TOP ClientS List
Apple Music
Royal Canin
WWF
Samsung
Jägermeister
Rimmel London
Avon
Lay’s
Nescafe